Fendi’s Spring 2025 Ready-To-Wear:

We began with airy drop-waist dresses, adorned with Art Deco motifs and pearl-trimmed botanical reliefs. While there were some fringed hems, these weren’t retro flapper pieces. Instead, Jones pared down the shapes and modernized the necklines, giving them a ’90s slip dress vibe or even a touch of sportswear influence.

In between these opening and closing acts, Jones took creative liberty, blending beige shearling robes with white crocodile suede tops and skirts, along with a mesh vest detailed in Fendi’s signature Cuoio Romano. The collection also showcased a noteworthy collaboration with Red Wing, the iconic U.S. boot maker. Their Selleria-stitched moccasin boots, paired with floral ruffle socks and delicate tea dresses, carried a subtle nod to grunge while celebrating the legacy of feminine craftsmanship that Jones was honoring.

Fendi’s iconic Baguette bag was reimagined with bohemian, tactile versions, some of which featured fringe and oversized proportions. These were adorned with an array of curios, charms, and trinkets – everything from furry bouquets to ruffle- lined earbud cases.

Jones’ exploration of what it means to be “modern” was a study in contrasts – permanence versus fleeting trends – layered with decorative nods to various eras of fashion. But it also highlighted the unbreakable bond between different generations of women, all distinct yet deeply connected. While Adele Fendi founded the house, it was her daughters – Anna, Alda, Paola, Carla, and Franca – who propelled it to global fame. Anna’s voice echoed over the speakers: “Our mother always said, ‘You are like a hand. There are five of you, the fingers. They are different from each other; they are complementary to each other.’” When brands talk about “DNA,” it often feels like marketing –  but at Fendi, it’s part of the family legacy.