
Richard Quinn Fall 2026
There is, generally speaking, zero appetite for ultra-formal evening wear at London Fashion Week. Like… none. Except—always, reliably—for Richard Quinn. Every season, without fail, he sends out these glittering, almost defiant processions of ballgowns, and every season it feels like him calmly saying: this is what I do. No pivot. No irony. No apology. “We always look at our business as making beautiful gowns for women at these amazing events of their life,” he said backstage. Weddings. Big occasions. Someone else’s once-in-a-lifetime night. That’s the brief. Period.

Simone Rocha Fall 2026
Simone Rocha came in at full gallop this afternoon and, honestly, it felt like being swept up into something half dream, half fever vision. She does this thing—quietly, meticulously—where she gathers references that feel distant, emotional, almost mythic, lets them sit and steep forever, and then releases them all at once in a setting that makes you forget where you are. “I’m hoping it will feel like a big visceral feast,” she said backstage before the show. And yes. Feast is the word. Once everyone found their way into the venue, there was no easing in—we were off.

KNWLS Fall 2026
“Happy House”—the punk classic by Siouxsie and the Banshees—blasted out as the finale music, and honestly? It landed. Hard. Put aside the plaintive edge of Siouxsie’s voice for a second and it felt exactly right for Erdem’s 20th anniversary. Two decades of building a fashion house rooted in romantic optimism, in the radical idea that clothes can make women feel… happy. That’s not nothing. That’s a philosophy.

ERDEM Fall 2026
“Happy House”—the punk classic by Siouxsie and the Banshees—blasted out as the finale music, and honestly? It landed. Hard. Put aside the plaintive edge of Siouxsie’s voice for a second and it felt exactly right for Erdem’s 20th anniversary. Two decades of building a fashion house rooted in romantic optimism, in the radical idea that clothes can make women feel… happy. That’s not nothing. That’s a philosophy.

Chopova Lowena Fall 2026
It’s been almost ten years since Emma Chopova and Laura Lowena launched their brand straight out of Central Saint Martins, which—if you’re being cynical—feels like the exact point where a label’s signatures should start to feel… tired. Upcycled folkloric textiles. Kooky prints. The carabiner skirts. Surely we’ve seen it all by now? Except—no. Somehow, not even close. Season after season, Chopova Lowena still feels weirdly, thrillingly alive. Like it refuses to settle. Or behave.

Masha Popova Fall 2026
If you haven’t seen Masha Popova on the London Fashion Week schedule for a minute (18 months, but who’s counting), you’d be forgiven for thinking things went… quiet. They did not. At all. Turns out, stepping off the seasonal show hamster wheel didn’t slow her down—it just freed her up. Since then she’s been dressing pop stars (Charli XCX, Blackpink’s Lisa—casual), teaming up with Desigual on her first proper commercial collaboration, and basically not coming up for air.